Thread:Affectos/@comment-4273152-20130618091034/@comment-1674153-20130618130534

Aww, I'm so happy you remembered that one.

That hammer is, in other words, the Arm and Hammer hammer. I chose John Dwight to be the owner of the artifact because it was in his kitchen that the baking soda was made. The logo itself began with James Church, who was a spicer in the 1860s, but I thought the cleaning aspect should be better represented.

In any event, it's effects stem from the cleaning power of baking soda - while it does clean and purify, too much can cause burns or ulcers.