Victor Gruen’s Shopping Mall Model

Origin
Victor Gruen was an architect who designed the modern day shopping mall center. Originally pictured as a community hotspot for local organizations, they grew into big business owned retail outlets. Disgusted by this transformation, he hated shopping malls for the rest of his career.

Effects
Filled with his disenchantment from malls turning into big business outlets instead of community revitalizers, this model will gleefully deconstruct anything corporate or overly urban. The resulting pieces will be reformed into something more beneficial for the neighboring community.